The Olympia Overlap founds a sports agency: Solutions Business Solutions. With the far-reaching Solutions network and the great sports expertise in the company, tailor-made campaigns, innovative events and workshops with personalities from sports business can be realized for customers in the company. The cross media competence in the areas of marketing, editors and sponsorships flows into the new GmbH. The extensive consulting and implementation portfolio remains faithful to the Solutions DNA: the company wants to create emotional brand experiences via the sport and thus arouse enthusiasm for its customers. Managing Director of the Agency becomes Solutions Market Manager Martin Schumacher.
Further development of the area Cooperations
The new GmbH is the consistent further development of the area of cooperations, which the publisher already established in 2014. Intention was already due to the growing wishes of well-known partners after individual solutions with Corporate Publishing, Content Marketing and various events. This successful strategy will be further expanded with the founding of Solutions Business Solutions : Our cooperations have developed very positively in recent years and have become a dynamic engine of our marketing business, says Olympia-Verlag managing director Barbel fast, The new GmbH is to make more clearly that we have the know-how, for our business customers to develop a variety of solutions for a variety of platforms.
From left: Martin Schumacher (Managing Director Solutions Business Solutions ), Barbel fast (managing director Olympia-Verlag ), Klaus Scented (creative chef Solutions Business Solutions ) Christine Lead
Connection of Sport & B2B
Martin Schumacher sees great opportunities with the new agency to connect sports with business-to-business services and develop authentic brand experiences. In addition to the classic media classes, he also has a strong focus on new business in addition to the classic media classes in the middle class with a strong orientation in the B2B area. These often do not have media buds, but strongly focus on direct communication with their business customers. And in the future, we offer the appropriate solution in the future, says Schumacher. Creative Chief of the new GmbH is Klaus Scented, who already led the Cooperations area. Scented and his team want to inspire customers with new ideas: Quality, passion, fairness and speed — but the Solutions is also Solutions Business Solutions. Who
More information is available on the official Solutions Business Solutions website.
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